Betty Jean was created by vintage soul, Chloe Alexandra.
As a lover of the golden era, she struggled to find 70’s inspired accessories with bold vintage florals. Chloe then began to create her own using vintage floral fabrics as inspiration.
Chloe wanted to create high quality sustainable products, while considering how every aspect of the business would impact Mother Earth.
Living by the ocean for a large portion of her life, minimising waste and reducing her carbon footprint has always been important to Chloe. We see far too much rubbish washed up ashore and therefore the need for a sustainable, low waste business was a very important factor in the creation of Betty Jean.
It is from these passions and way of life that Betty Jean was born.We hope you love and cherish our precious pieces as much as we do.